Seeing almost unlimited potential, companies are rushing to take advantage of the massive opportunity. Continuing its aggressive growth strategy, The Alkaline Water Company Inc. (NASDAQ: WTER)(CSE: WTER) entered the CBD space with the launch of its A88CBD(TM) brand. Already nationally recognized for its premium bottled water and flavor-infused water, Alkaline Water now features a full line of CBD-infused and topical products. After posting record sales earlier this year, this strategic push into the lucrative CBD market could propel the company to new records.
On election day this year, four more states voted to legalize the recreational use of cannabis, bringing the total of states that now allow recreational cannabis use to 15. This growing acceptance of cannabis, and more specifically CBD, which is now legal in all 50 states, has sparked an explosion of new CBD-infused products and brands within the consumer packaged goods (CPG) space. Estimates about how large the legalized cannabis market may grow vary widely, but a Lido Consulting report notes that the total addressable cannabis market (TAM) could potentially hit $1 trillion in global economic impact by 2027.
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Founded in 2012, The Alkaline Water Company is headquartered in Scottsdale, Arizona. Its flagship product, Alkaline88(R), is a leading premier alkaline water brand available in bulk and single-serve sizes along with eco-friendly aluminum packaging options. With its innovative, state-of-the-art proprietary electrolysis process, Alkaline88 delivers perfect 8.8 pH-balanced alkaline drinking water with trace minerals and electrolytes and boasts its trademarked label: Clean Beverage. Quickly being recognized as a growing lifestyle brand, Alkaline88 launched A88 Infused(TM) in 2019 to meet consumer demand for flavor-infused products. A88 Infused flavored water is available in six unique all-natural flavors with new flavors coming soon. Additionally, in 2020, the company launched A88 Infused Beverage Division Inc., which includes the company’s CBD water and flavor-infused water. For the company’s topical and ingestible offerings, A88 Infused Products includes both the company’s lab-tested, full-spectrum hemp salves, balms, lotions, essential oils and bath salts, along with broad-spectrum hemp, powder packs, oil tinctures, capsules and gummies. To learn more about the company, visit www.A88CBD.com and www.TheAlkalineWaterCo.com.
The issue of bioavailability is a crucial one, as it determines the efficacy of CBD. For example, if you consume the compound via an edible, up to 90% of it is lost because of poor bioavailability. With CBD water, the theory is that practically every part of it goes to where it needs to be, meaning you need far less to feel the benefits.
What is CBD Water?
In any case, you can purchase CBD water directly from the websites of the companies mentioned above. They continue to ship to virtually every state without any fear of legal ramifications.
Where Can I Buy CBD Water?
Nanomaterials are extraordinarily small, measuring in billionths of a meter (nanometers). The tiny particles are supposed to help the CBD get through the body – and its cell structures – more efficiently because the relative surface area of the CBD oil is a lot higher. It is an interesting method of consuming CBD, and some say it is even better than the traditional forms of consumption.
Additional services from this popular Canadian brand offer white-label designs and boutique waters for special occasions. The company also emphasizes high environmental standards for its production using 100 percent BPA free recycled material in its bottles. Taken as a whole, Great West Water Company is building a unique brand that could position it to be a market leader in Canadian CBD waters.
A88 Infused will offer a full range of infused alkaline water drinks including both vitamins and natural flavors. But the biggest news is the planned introduction of CBD-infused alkaline water, vitamin water and sparkling water. This product line will build on both the current popularity of alkaline water and the emerging popularity of CBD water.
New Age Beverages Corporation
The really big news for The Alkaline Water Co. is its recently announced entry into the infused water sector with the launch of the A88 Infused Beverage Division.
Another US player, The Alkaline Water Co. (NASDAQ:WTER) (CVE:WTER) is in a unique position to take market leadership in the U.S. and the world.
The Alkaline Water Co.
At this stage, the big difference is that THC has psychoactive effects and CBD does not, but both have healing effects. CBD is generally derived from specifically grown Hemp, which has a very low THC content. CBD’s lack of a “high” provides a more legitimate entry point for creating cannabis-infused beverages.